Paysafe company recognised as online gambling sector’s leading affiliate platform provider for second year running at industry awards
Quebec. July 24th, 2020 – Income Access, Paysafe’s marketing
technology and services provider, won in the ‘Affiliate Software Supplier’
category at this week’s prestigious eGaming Review (EGR) B2B Awards. The winners
were announced during virtual events taking place from Tuesday, July 21st,
through Thursday, July 23rd, 2020.
The EGR B2B Awards recognise the very best service providers in the online gaming industry. Successfully defending its 2019 ‘Affiliate Software Supplier’ award, Income Access’ 2020 win also marks the sixth time in the last eight years that the affiliate tracking and reporting technology provider has received the honour.
The 2019-2020 judging period saw the Paysafe company integrate two new platform features: single sign-on (SSO) and a server-to-server (S2S) event relay system. These enhancements combine to provide partners with a seamless and efficient user experience, along with near real-time event tracking that improves efficiency for marketing campaign optimisation.
Over the last 12 months, Income Access’
platform was integrated by a wide range of global brands in the online gambling
and financial trading spaces. Flagship affiliate software partnerships included
William Hill US, Kindred Group (Unibet in New Jersey), Betjuego in Colombia, international
retail foreign exchange (forex) broker FXCM, and daily fantasy sports brand
Monkey Knife Fight.
Tara Wilson, Senior Vice President and General
Manager at Income Access, Paysafe Group, said: “We’re very proud of the
contribution that Income Access has made to supporting iGaming brands’ growth
via the affiliate channel during not just the last 12 months but over our
almost two-decade history. This year we’ve placed a strong focus on continuing
to evolve our platform’s technology with new features, and I’m delighted to see
our team’s accomplishments recognised with this important award.”
She added, “Going forward, we plan to continue
to strengthen our solution to better meet the changing needs of global operators
and their affiliate marketing partners.”
addition to Income Access’ win at the EGR B2B awards, the wider Paysafe Group
was recently named in this year’s Sunday Times
HSBC Top Track 100 list, moving more than 20 places up the ranking as
the UK’s largest privately-held payments company. It is the third consecutive
year that Paysafe has made the list. Paysafe has also been shortlisted in the ‘Product
innovation of the year’ category for the Global Gaming Awards Las Vegas 2020.
About Income Access
Founded in 2002, Income Access is a technology company, affiliate network and digital marketing agency servicing the global gaming and financial trading industries, including regulated iGaming, lottery, social gaming and land-based casinos as well as online forex and financial market trading. Through its award-winning marketing software and a partnership-centric approach, Income Access delivers comprehensive data and strategic insight on marketing campaigns across all digital and offline channels.
In September 2016, Income Access was acquired by
Paysafe Group, the company behind the digital wallet brands NETELLER and
Skrill. Income Access is partnered with over 300 gaming and financial trading
brands worldwide. These include: Betfred, Bet Victor, BGO Group, Caesars
Interactive, Coral, ETX Capital, GAIN Capital, Gala Interactive, IGT’s
Lottomatica, Jackpotjoy, Lottoland, Michigan Lottery, Pennsylvania Lottery,
Pinnacle, Sportingbet, Stan James, and Tote Ireland.
About Paysafe Group
Paysafe Group (Paysafe) is a leading specialised payments platform and the UK’s largest privately-held payments company. Its core purpose is to enable businesses and consumers to connect and transact seamlessly through industry-leading capabilities in payment processing, digital wallet, card issuing and online cash solutions. With over 20 years of online payment experience, an annualised transactional volume of over US $98 billion, and approximately 3,000 employees located in 12+ global locations, Paysafe connects businesses and consumers across 70 payment types in over 40 currencies around the world. Delivered through an integrated platform, Paysafe solutions are geared toward mobile-initiated transactions, real-time analytics and the convergence between brick-and-mortar and online payments.
us at www.paysafe.com.
For further information:
Manager, Corporate Communications, North America, Paysafe Group
M: +1-514 849-8595