Frequently asked questions

What is affiliate marketing?

Affiliate marketing is a type of performance-based advertising in which a business (i.e. merchant) rewards a third-party partner (i.e. affiliate or publisher) for each customer brought by the affiliate’s own marketing efforts.

What is an affiliate network?

An affiliate network acts as an intermediary between affiliates and merchant affiliate programmes. It allows the affiliates to more easily find and participate in affiliate programmes which are a good fit for their website. It allows merchants offering affiliate programmes to reach a larger audience by promoting their affiliate programmes to all of the affiliates who have joined the affiliate network.

What is an affiliate programme?

An affiliate programme is a platform in which all recruited partners of a merchant are a part of.

What is a super affiliate?

The main difference between a standard affiliate and a super affiliate is that instead of bringing customers to a merchant’s affiliate programme, a super affiliate brings other standard affiliates onboard. The super affiliate will then be compensated based on the performance of their referred affiliates.

How can affiliate marketing help my business?

Affiliate marketing is a great addition to any business’ marketing mix. It is a great way of obtaining a third party endorsement from experts and other customers. It is also an effective method of filling in gaps and blind spots by reaching niche markets that merchants may not be able to or may not want to target. Lastly, affiliate marketing is a less risky channel of marketing, as it is a performance-based form of advertising, meaning partners get paid based on their results.

Can we have an affiliate programme in multiple countries?

Absolutely. As long as your merchants are operating in regulated countries, you can have them all within the same affiliate programme. In fact, a large majority of Income Access clients are affiliate programmes with merchants that operate in more than one country.

Is it possible for me to customise my affiliate platform?

As a white label client of Income Access, you can fully customise your platform’s look to reflect your company’s colours and branding, so its easily recognisable to your affiliates. You also have the option to customise your report display settings on both the admin and affiliate portals, in order to manage what information is being displayed. Menu items and ordering can also be tailored and you can remove select dashboard widgets to meet your needs.

Does it cost me anything to become your affiliate?

Becoming an affiliate will not cost you a cent! It is absolutely free to join and you can sign up to as many affiliate programmes as you want.

I operate more than one website. Can I still join your IA affiliate network or other programmes on your software?

Of course! Our technology supports the tracking of multiple websites within one affiliate account. When creating your affiliate account, you will provide your primary website only, however, multiple websites can later be added to your account.

How do I get started?

Getting started is easy!

If you are an affiliate, all you have to do is create an account in our Income Access network by clicking the “Sign Up” button on our website. Once you fill out the registration form, your application will be reviewed by our team of Affiliate Marketers and once you have been approved you will be ready to get started!

If you are a brand looking to acquire traffic through affiliates or other marketing services, get in touch with our Income Access team to discuss more.

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