Leading social casino operator’s slots brand to integrate with Income Access’ pioneering US-facing Social Gaming Network
Montreal, QC. October 10th, 2014 – NYX Social Gaming LLC, the Las Vegas-based social gaming division of NYX Gaming Group, has announced the launch of an affiliate programme for the operator’s Trophy Slots social casino brand in partnership with Income Access, a turnkey provider of technology and digital marketing solutions for the iGaming industry. The new Trophy Slots affiliate programme will be powered by the Income Access platform and will join the company’s Social Gaming Network.
Available for play on Facebook and via the iOS Store and Google Play, Trophy Slots allows players to experience the excitement of real land-based and online casinos for free. The brand features more than 30 social casino games, including globally-renowned slots titles Foxin’ Wins, Medusa and Merlin’s Millions.
All new players receive $1,000-worth of free casino coins when they register at Trophy Slots. Boasting one of the most active social casino communities on Facebook, the brand includes League and Tournament playing modes, frequent promotions and also offers players the chance to join the Trophy Slots Elite, where they can enjoy benefits such as bigger coin bonuses and coin sales.
To celebrate the launch of the Trophy Slots affiliate programme, NYX Social Gaming, whose parent company NYX Gaming Group won eGR’s B2B Award for Social Gaming Supplier of the Year in 2012, is offering a special introductory commission structure to new affiliates. During affiliates’ first three months with the affiliate programme, they’ll earn revenue share of 50%. At the end of the promotional period, the commission structure reverts to a standard 25% lifetime revenue share.
The Trophy Slots affiliate programme will be managed using the Income Access affiliate platform, which has won the Best Affiliate Software award at the eGR B2B Awards for the last two years in a row. The affiliate programme joins Income Access’ pioneering US-facing Social Gaming Network, which was launched by the company in October 2013 and now promotes an array of social casino brands.
“We are proud to offer Trophy Slots, which includes over 30 proven slot games, to players around the globe who are looking for a fun social gambling game to play online,” said NYX Gaming Group Senior Account Manager Blair Albanese. “As part of the Income Access Social Gaming Network, we will be able to reach more social gambling players while at the same time offering a competitive opportunity for our potential affiliates.”
The Trophy Slots affiliate programme will be managed by Income Access’ team of in-house affiliate managers. The team’s affiliate managers have numerous years’ experience managing real-money gaming and social casino affiliate programmes.
“NYX Social Gaming is highly respected in the industry for its social casino brands, so it’s exciting to see Trophy Slots join our rapidly growing Social Gaming Network,” said Harry Bienenstock, Social Gaming Acquisition Specialist at Income Access. “By promoting Trophy Slots, affiliates are being given a unique opportunity to legally monetize their US traffic with slot games their audience is already used to playing.”
For more information on the affiliate programme, affiliates should contact the Income Access Social Team.
About NYX Social Gaming LLC
NYX Social Gaming LLC is a division of NYX Gaming Group LTD.
Since 2004, NYX Social Gaming has been providing high profile consumer brands and casinos with social and free-to-play interactive games. NYX has helped hundreds of partners leverage the popularity of poker and casino gaming to extend their brands into the daily lives of their customers via web, Facebook and mobile. Our social gaming solutions strengthen customer loyalty and offer a positive brand experience that generates hours and hours of deep game engagement.
About NYX Gaming Group LTD
NYX Gaming Group LTD is headquartered in Las Vegas, Nevada and incorporates 3 divisions: Las Vegas based NYX Social Gaming LLC, Stockholm based NYX Interactive and Sydney’s NextGen Gaming. Together the group provides flexible gaming solutions to some of the largest lotteries, casinos, iGaming and social gaming operators across the globe.
NYX Social Gaming LLC provides social casino solutions using the proven game content developed by the NextGen Gaming division.
With over 100 staff and 60 clients using a combination of our lottery, bingo, poker and casino platforms and library of 300+ games, the NYX Gaming Group represents a highly attractive option to regulated online and land based gaming operators. Both NYX Interactive (EMEA) and NextGen Gaming (Asia Pacific) have been listed in the Deloitte Technology Fast 500 listings for the respective regions.
NYX Gaming Group has previously won several awards including “Innovation in Bingo” at the 2010 E-Gaming Review Awards and was proudly named Social Gaming Operator of the Year at the 2012 eGR B2B Awards.
Blair Albanese, Senior Account Manager
Trophy Slots on Facebook: https://www.facebook.com/trophyslots
Google Play: https://play.google.com/store/apps/details?id=com.limpidlogic.trophyslots&hl=en
About Income Access
Income Access is a leading technology and digital marketing company that specialises in providing the iGaming, lottery, and trading (Forex, Binary Options) industries with comprehensive marketing and business intelligence on the performance of marketing campaigns. Income Access offers full-service digital marketing solutions, with a wide range of marketing services and expertise, including SEM services, innovative benchmarking reports, and its analytics-driven tracking and reporting technology.
Income Access is also at the forefront of personalised affiliate recruitment, with cutting-edge software and a diverse database of 25,000 affiliates across all gaming verticals. Its commitment to information, innovation, and customisation has allowed Income Access to partner with the most trusted names in online gaming, including: Betfred, Gala Interactive, Coral, Sportingbet, Sky Betting & Gaming, PMU, Interpartners, Danske Spil, Deal or No Deal Bingo, Jackpotjoy, Tombola, Stan James, Bet Victor, Twin Spires and Pinnacle.
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