Award at industry event in San Francisco recognises technology and marketing company’s pioneering acquisition role in the US market
Montreal, QC. April 21st, 2015 – Income Access, a leading provider of technology and digital marketing solutions for the iGaming industry, has announced that the company has won the ‘Acquisition & Retention Partner of the Year’ award at the eGR North America Awards, which took place on 20 April 2015 in the Bentley Reserve Banking Hall in San Francisco, California. Income Access’ award acknowledges the company’s integral acquisition support to US real-money iGaming, social gaming, daily fantasy sports and online horse-racing wagering operators as well as land-based casinos.
Following the first full day of the GiGse Totally Gaming industry conference in San Francisco, the industry convened for the inaugural eGR North America Awards. Celebrating excellence in the US online gaming industry, the awards ceremony honoured iGaming operators, land-based casinos and service providers which have excelled in their field over the last 12 months.
Income Access’ ‘Acquisition & Retention Partner of the Year’ Award follows the company’s pioneering acquisition role in the fields of digital marketing services and technology. Since regulated real-money iGaming returned to the US in 2013, Income Access has proved instrumental in supporting operators and land-based casinos’ acquisition in the New Jersey space. As the single supplier of iGaming acquisition technology to the American market, the company has also provided its tracking solution to operators and land-based casinos in other states.
Beyond the regulated US real-money online poker and casino verticals, Income Access has also supported US-focused social casino brands’ acquisition and retention activities. In Q4 2013, the company launched its pioneering Social Gaming Network, which continues to be integral to the sector’s growth.
Income Access also provides digital marketing support to numerous brands in alternative US gaming verticals. Leading daily fantasy sports brands and online horse-racing wagering operators use the company’s acquisition-tracking platform to track, streamline and manage their digital marketing campaigns.
“Over the last few years we’ve worked really hard with our partners in a range of verticals to ensure the US iGaming market not only develops but expands and grows, so this award is a really important recognition of our efforts as a company,” said Nicky Senyard, founder and CEO of Income Access. “It’s also great to see a number of Income Access partners receiving eGR North America Awards as well.”
For more information on Income Access’ ‘Acquisition & Retention Partner Award’ and the company’s technology and marketing solutions, please contact Income Access.
About Income Access
Income Access is a technology and digital marketing agency servicing the global gaming market, including traditional iGaming, social gaming, land-based casinos and online trading (Forex, Binary Options). Through award-winning software and a partnership-centric approach, Income Access delivers comprehensive data and strategic insight on performance marketing campaigns across all acquisition channels.
As part of continual software and service innovation, Income Access supplies proprietary Ad Serving technology, mobile tracking and a digital marketing service portfolio including SEO, paid search, social media, web design and content marketing. Income Access is a leading provider of affiliate marketing services, leveraging its affiliate network comprising over 25,000 affiliates across all gaming verticals.
Income Access partners include: Betfred, Gala Interactive, Coral, Sportingbet, Sky Betting & Gaming, PMU, Jackpotjoy, Stan James, Bet Victor , Twin Spires, PKR and Pinnacle. Recent expansion into the US market has seen the addition of New Jersey’s Betfair Casino and The Borgata Hotel Casino and Spa.
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