Belgian sportsbook operator’s new affiliate programme to be powered by iGaming affiliate software provider
Montreal, QC. 7th November 2016 – Betcenter, the Belgian retail and online sportsbook operator, has announced the launch of a new affiliate programme for the company’s online sports-betting brand in partnership with Income Access, the iGaming-focused marketing software provider and part of Paysafe Group. The programme will be managed using the affiliate management software of Income Access.
Founded as a retail sports-betting operation in 2005, the Betcenter online sportsbook was launched in 2014 and holds a license from the Belgian Gaming Commission. The brand offers players a wide range of classic sports-betting options, such as tennis, football, basketball and hockey. Betcenter also features live-betting functionality for wagering on matches as they happen. The platform is mobile-responsive and offers players both iOS and Android apps. In addition to its cross-device approach, the brand supports a wide range of languages, including English, Dutch, French, German and Turkish.
Betcenter offers players an ongoing 100% welcome bonus of up to €100 on the first deposit, a bonus programme offering up to 30% on top of regular winnings, and a member card programme that includes free bets and withdrawal privileges at the operator’s more than 150 Belgian retail betting shops.
The launch of the Betcenter affiliate programme, which will be powered by the Income Access platform, allows European affiliates to promote the brand. The programme features a revenue share commission structure of up to 35%, depending on the number of depositing players affiliates refer.
“It is written in our corporate DNA to look for strong long-term, cooperative partnerships, and the affiliate channel and our partnership with Income Access lets us do just that,” said Wim Cox, Online Director at Betcenter. “With the dedicated technology support of Income Access, the contribution of the affiliate channel to our sportsbook will be win-win for our brand, helping us increase our market share.”
The programme will be managed by Betcenter’s in-house team of affiliate managers, who are committed to supporting affiliates to develop tailor-made campaigns for individual success.
“We’re excited to launch Betcenter’s affiliate programme on our software,” said Nicky Senyard, Managing Director of Income Access. “Given its strong retail presence and brand name recognition in Belgium, Betcenter offers a significant opportunity to sports-betting affiliates focusing on the European market.”
For more information on the Betcenter affiliate programme, please contact Betcenter.
Since 2005, Betcenter has been active in the Belgian iGaming market and has achieved a reputation as one of the most respected sports-betting providers in the market. Betcenter stands out in terms of size, too – with over 150 selling points, Betcenter is one of the biggest sports-betting providers in Belgium, in addition to being one of the most trusted.
About Income Access
Founded in 2002, Income Access is a technology company, affiliate network and digital marketing agency servicing the global gaming market, including regulated iGaming, social gaming, land-based casinos and online financial trading (forex, binary options). Through its award-winning marketing software and a partnership-centric approach, Income Access delivers comprehensive data and strategic insight on marketing campaigns across all digital and offline channels.
In September 2016, Income Access was acquired by Paysafe Group, the company behind the digital wallets brands NETELLER and Skrill. Income Access is partnered with over 300 gaming brands worldwide. These include: Betfred, Gala Interactive, Coral, Sportingbet, Sky Betting & Gaming, PMU, Jackpotjoy, Stan James, Bet Victor, TwinSpires, Caesars Interactive, PKR and Pinnacle.
Paysafe provides digital payments and transaction-related solutions to businesses and consumers around the world. Paysafe is redefining payments by enabling fast, convenient and secure ways to pay before, pay now and pay later through its digital wallets, prepaid solution, payment processing and card issuing, and acquiring products and services. We believe that every point of every payment should be relevant, simple and secure. With two decades of experience, Paysafe is trusted by merchants, and by consumers in more than 200 countries and territories, to move and manage money through more than 100 payment types and 40 currencies. Paysafe offers multi-platform products with an emphasis on emerging payment technologies including mobile. Paysafe’s brand portfolio includes NETELLER® and Skrill®, MeritCard, paysafecard®, payolution®, Income Access and FANS Entertainment. Paysafe Group plc shares trade on the London Stock Exchange under the symbol (PAYS.L). For more information, visit: www.paysafe.com