Affiliate programme for Asian operator’s Europe-facing online sportsbook and casino brand integrates with Income Access platform
Montreal, QC. November 24th, 2015 – 138.com, a London, UK-based and UK and Isle of Man-regulated online sports-betting and casino brand offering European players an Asia-focused gaming experience, has launched an affiliate programme with Income Access, a technology and digital marketing company serving the global iGaming industry. The new 138.com affiliate programme has integrated with the award-winning acquisition-tracking platform of Income Access.
Launched in 2005 and regulated by both the UK Gambling Commission and Isle of Man Gambling Supervision Commission, 138.com serves the Asian market and its Europe-facing brand focuses on providing an Asian gaming experience to players in Europe. Offering service in English, Mandarin, Cantonese, Japanese, Thai and Indonesian, the brand, an official sponsor of Watford F.C., boasts a sportsbook that includes football, horse racing, American and Aussie Rules football, basketball and eSports such as Dota 2.
In addition, 138.com offers players a state-of-the-art online casino. Featuring games developed by Amaya and MultiSlot, the 138.com Casino includes online slots such as Jurassic Park, Brides Maids and Game of Thrones as well as video poker, bingo, keno and the table games baccarat, roulette and blackjack. In addition, the brand boasts a Live Casino with live-dealer versions of various table games, and also features a financial betting offering.
138.com offers players an enticing welcome bonus for players. All new players who register with the brand and deposit £25 will receive a 100% bonus.
Following the integration of 138.com’s affiliate programme with the Income Access platform, which has won eGaming Review’s B2B Award for ‘Affiliate Software’ for the last three years straight, affiliates can now begin promoting the brand. To celebrate the launch, 138.com is offering affiliates who register with the programme a flat 40% revenue share for their first three months.
After the promotion period, the commission structure reverts to the standard tiered revenue share model. Commissions vary between 30% and 45%, depending upon affiliates’ monthly performance.
“I’m excited for us to launch our affiliate programme on the Income Access platform, whose reputation in streamlining affiliate management is second to none,” said Stephanie Wynters, Head of Affiliates UK at 138.com. “We’re also looking forward to using their Ad Serving tool to improve the performance of our affiliate marketing campaigns and of our other acquisition channels as well.”
The 138.com affiliate programme will be managed by the brand’s in-house team of affiliate managers, headed by Wynters. They have over a decade’s experience managing sportsbook and casino affiliate programmes.
“A huge brand in the Asian market, 138.com is growing rapidly in popularity among European sports-betting and casino players,” said Nicky Senyard, founder and CEO of Income Access. “It offers a major opportunity to affiliates in both verticals and in the emerging vertical of financial betting as well.”
For more information on the 138.com affiliate programme, please contact 138.com.
Already a market leader in online gaming in Asia, 138.com’s Europe-facing brand brings together over a decade’s worth of experience in online gaming to offer a unique Asian experience to European customers.
Being licensed in the Isle of Man, one of the most highly regarded gaming jurisdictions in the world, gives players the comfort that they can enjoy 138.com’s games knowing that they’ll be fair and that their transactions, their money and personal details will be handled safely and securely.
Priding itself in excellent customer service as 138.com does, the brand is available at customers’ convenience 24/7 365 days a year by Email, Telephone or Live Chat in English and Mandarin.
Immerse players in the virtual experience of visiting a casino in 138.com’s Live Dealer rooms. Players will be spoilt for choice with two world-leading rooms, Gold or Emerald, a host of beautiful Asian and European croupiers and all the games you could want, Baccarat, Blackjack, Roulette, Dragon Tiger and SicBo.
Whether players’ taste is for slots, video poker, mini games, instant games or table games. 138.com had something for everyone in its Macau Casino. The brand offers everything from Aussie Rules to Tennis in its Fixed-Odds Sportsbook, and a News Section covering the big stories from across the sporting world. Support your favourite football team throughout the season or take a look at our markets on all of the major horse racing meetings such as Ascot or Cheltenham.
Head of Affiliates U.K
Affiliate Site: http://affuk.138.com/
Affiliate registration : http://affiliate.138.com/registration.asp
About Income Access
Headquartered in Montreal, Canada, Income Access is a technology company as well as a digital marketing and PR agency servicing the global gaming market, including traditional iGaming, social gaming, land-based casinos and online trading (Forex, Binary Options). Through award-winning software and a partnership-centric approach, Income Access delivers comprehensive data and strategic insight on performance marketing campaigns across all acquisition channels.
As part of continual software and service innovation, Income Access supplies proprietary Ad Serving technology, mobile tracking and a digital marketing service portfolio including SEO, paid search, social media, web design and content marketing. Income Access is a leading provider of affiliate marketing services, leveraging its affiliate network comprising over 25,000 affiliates across all gaming verticals.
Income Access partners include: Betfred, Gala Interactive, Coral, Sportingbet, Sky Betting & Gaming, PMU, Jackpotjoy, Stan James, Bet Victor , Twin Spires, PKR and Pinnacle. Recent expansion into the US market has seen the addition of New Jersey’s Betfair Casino and The Borgata Hotel Casino and Spa.